Wolf & Badger is on a mission to make retail fair. Working to support our community of 2000+ independent designers from around the globe, we connect customers with ethically sourced fashion, design, home and wellness through our online marketplace and flagship stores in London, New York City and Los Angeles. We are a rapidly growing scale-up business, now entering an exciting new phase of growth and looking to expand our team of c.110 people currently located between London, New York and Los Angeles. We are a Certified B Corporation, with social and environmental purpose at the core of everything we do, read more about us here .
The Brand Success Manager will report into the VP of Brand Partnerships and play a vital role in the development of our Brand Partnerships team in the US market, being responsible for owning relationships with our US-based brands and supporting the Wolf & Badger business with brand expansion in our fastest growing market. You will contribute to the brands’ success strategy, driving commercial capability to optimise support, retention, performance and revenue growth. This is a new role and the successful candidate will play a critical role in this exciting next stage of growth for Wolf & Badger as the leading platform for independent ethical brands.
This role is hybrid with a combination of remote and in-person working with our NY team out of our WeWork office and store, both in SoHo, Manhattan. You will be expected to work in-person c. 3 days per week.
Account manage and support our growing collective of US-based brands, building individual relationships with our largest “Pro” brand accounts and overseeing the general performance of others to ensure their success on our platform
Act as primary point of contact for US brands, providing guidance on opportunities to improve their storefront, provide updates and guidance on driving KPIs and revenue growth opportunities as well as answer other ad hoc enquiries
Run regular reviews with Pro brands, covering performance and relevant category and platform insights and advising on opportunities to drive further revenue growth
Identify commercial and process improvement opportunities on how we deliver account management for our brands in the US
Collaborate with various Wolf & Badger teams in London, NY and LA to support in answering brand queries efficiently
Manage cross-functional brand improvement initiatives with wider teams including Merchandising, Marketing, Events and Customer Service
Work closely with the rest of the UK-based brands team to share insights and opportunities, with a goal of improving ways of working and outcomes for our brands
Track, analyze, and communicate key success metrics and trends to ensure KPIs are being met and present these during weekly team meetings, monthly leadership reviews and org-wides
Attend in-person events in our SoHo, New York store, particularly brand networking events, to meet with and best support US brands of all sizes on our platform
Drive the sign-up of relevant brands for our stores by collaborating with store teams to gather insights on top-performing products
Leverage our network of brands to onboard new store brands, monitor their performance, and use this data to inform future sign-ups and in-store strategies
Refine the Brand Success strategy, processes, and contribute ideas to improve performance across the business to better enable brands on our platform
Present key success initiatives and findings to senior stakeholders, advocating for changes in ways of working or suggested improvement opportunities
Collaborate with the Product & Engineering teams to help drive the product roadmap and improve the brand dashboard and tools to further enhance brand success
Proven experience (c. 4+ years) in account management / client success, ideally with a retail/ecommerce/marketplace platform or similar tech platform focused on small to medium sized customers/brands
A self starter, willing to roll up their sleeves - organised and thoughtful in terms of always looking for opportunities to improve processes and play a strategic role
Exceptional communication, team work and presentation skills (able to build presentations in Google Slides, leverage AI tools etc.)
Commercial knowledge: know your key performance metrics and what is important to drive sales and how to do it
Proficient in using data reporting tools (we use Looker)
Analytical and data driven - can define KPIs and measure progress/success
Highly empathetic with a strong desire to help independent ethical brands to be successful and grow
Knowledge and experience with a CRM tool (we use Hubspot)
Wolf & Badger is an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment for all employees and candidates. We encourage applications from people from all walks of life.
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