Job Description

Social Media Digital Marketing Specialist

Are you a creative social media enthusiast looking for your next opportunity? My client is a Buffalo, New York-based company seeking a Social Media Digital Marketing Specialist to join our dynamic team!

Location: Hybrid role Monday/Friday work from home (40hrs week)

Key Responsibilities:

• Develop and implement social media marketing strategies to engage audiences, increase brand awareness, and drive website traffic.
• Curate high-quality content for social media channels, including graphics, videos, and photos, using tools such as Adobe Illustrator and other design software.
• Create and execute innovative social media campaigns that resonate with our target audience.
• Monitor and analyze social media metrics to assess performance and inform strategy.
• Stay up-to-date with the latest social media trends and best practices.
• Collaborate with cross-functional marketing team members to ensure cohesive branding and messaging.
• Utilize video editing skills to create compelling video content.
• Conduct SEO audits and manage the company's social media presence to ensure all platforms are visually appealing.
• Work closely with the photography team to source high-quality images that align with our brand identity.

Qualifications:

• Strong understanding of social media platforms, content creation, and digital marketing techniques.
• Excellent written and verbal communication skills.
• Proficient in video editing software and a strong ability to create high-quality video content.
• A degree in marketing, communications, or a related field is preferred.
• At least 3 years of relevant work experience in social media or digital marketing.

If you’re passionate about social media and ready to make a significant impact, we want to hear from you!

How to Apply:

Please send your resume and a cover letter detailing your experience to [email protected]

Join us in creating engaging content that connects with our audience!

Job Type: Full-time

Pay: $65,000.00 - $70,000.00 per year

Benefits:

• Health insurance
• Paid time off

Schedule:

• 8 hour shift
• Monday to Friday

Ability to Relocate:

• Buffalo, NY 14214: Relocate before starting work (Preferred)

Work Location: In person

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